The Reason Dollar Store Economics Are So Attractive Post Pandemic

The American middle class has been shrinking for several decades and the pandemic hit lower-wage workers harder than others. 

Dollar stores have grown to meet that need. JL 

Zachary Crockett reports in The Hustle:

The core demographic of dollar stores are families which make less than $40,000 a year. Wages (in the US) have been stagnant for decades and the American middle class is shrinking. The pandemic hit low end earners especially hard. The average customer spends $16 per trip. And for every $1 dollar in sales these stores make a 30 cent profit. That's higher than Walmart and Target. Many are placed in food deserts where grocery stores are miles away.

A visual explainer of the numbers behind America’s ubiquitous bargain-basement chains.

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June 26, 2021

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